Available at Amazon.com Japan (Japanese only)

Available at Amazon.com Japan (Japanese only)

The first book in the world about the unique marketing method of Las Vegas. Translated into Korean and Chinese as well. People come to Las Vegas not because of the gaming, but because it is Las Vegas marketing. Las Vegas is still growing significantly, but we have to understand that the marketing of Las Vegas is working, not the general image of Las Vegas. Las Vegas never sit back and relax to wait for the customers coming. We have many cities in the U.S. that provide similar entertainment infrastructure. It doesnÕt have to be Las Vegas. They come, because they want to. They come, because Las Vegas markets them successfully and have them feel like they want to come.

Available at Amazon.com Japan (Japanese only)

The business English guidance for effective communication, especially for Japanese business people to communicate with Americans. This book has brought a lot of sample writings about apologies, claims, questions, stimulations, business reports, follow up writings in English and discussed about how to utilize professional translators or software.

Available at Amazon.com Japan (Japanese only)

The story of a Japanese company venturing into the U.S. market and pursuing an IPO. During the transition to the IPO, the company will utilize strategic alliances, mergers and acquisitions, turnaround management, international tax treaties, marketing, cash flow management, a cross-border business entity, investment visas for employees, employee relations and benefits, and appropriate business locations.

Available at Amazon.com Japan (Japanese only)

The singular, essential Japanese resource about business analysis regarding the success of its triangle of Citizen-Government-Industries.